Introduction

This microsite gives a preview of Buzz 3D new Automotive Configurator.  Whilst designed for deployment both In-Showroom and over the Web the objective for this ‘Proof of Concept’ was to -

1. Introduce aspects of a new 21st Century Corporate Identity to Dealers and demonstrate how through VR the 'look & feel' can immediately be displayed around the world as a pre-cursor to incurring the 'not inconsiderable' expense associated with real world deployment.

2. Compare different vehicles, new models and different vehicle ranges, where size variations are quickly and easily identifiable (which is not possible in the real world).

3. Enter a vehicle as part of an all-inclusive, engaging interactive experience, which in future will include changing the internal trip, 'see & hear' the In-Car Entertainment, and even operate the Sat-Nav if desired.

4. Change the view outside of the windows so that Dealers can see how they can add their own ‘customisation’.

Whilst the current vehicle models are adequate, a feature of the next Phase will be to achieve true photorealistic simulation.  This is merely down to time and cost as professional photographs need to be taken of every individual feature inside and outside a vehicle so that they can then be converted into textures and attributed to accurate geometry beneath.